The trailer for Tom Holland’s highly anticipated Spider-Man: Brand New Day has made history, becoming the first Marvel Cinematic Universe (MCU) trailer to cross 1 billion views. The milestone was achieved in just four days after its release on March 17, according to WaveMetrix.
The record-breaking achievement follows an explosive debut that saw the trailer garner 718.6 million views in its first 24 hours, shattering previous records held by Spider-Man: No Way Home and Deadpool & Wolverine.
Record-Breaking Numbers
| Trailer | 24-Hour Views |
|---|---|
| Spider-Man: Brand New Day (2026) | 718.6 million |
| Deadpool & Wolverine (2024) | 365 million |
| Spider-Man: No Way Home (2021) | 355.5 million |
The trailer surpassed the previous 24-hour record held by Ryan Reynolds and Hugh Jackman’s Deadpool & Wolverine, which had recorded 365 million views after its Super Bowl debut in February 2024. It also beat Tom Holland’s previous Spider-Man: No Way Home trailer, which amassed 355.5 million views in a day.
What the Trailer Reveals
A continuation from Spider-Man: No Way Home, the trailer establishes how Spider-Man: Brand New Day takes the story forward based on the spell cast at the end of the previous film. Peter Parker now resides in a world where no one remembers him.
| Key Themes | Details |
|---|---|
| Isolation | Peter navigates obstacles without the emotional support he once thrived on. |
| Peter & MJ | MJ (Zendaya) has moved on with her life; Peter maintains distance to protect her. |
| Tone | More focused on outcomes and emotional core rather than pure action. |
The simmering chemistry between Peter Parker and MJ (Zendaya) persists, with an underlying thread of care and emotional depth strengthening their dynamic, even as they remain apart.
A New Chapter for Spider-Man
Overall, the trailer sets the tone for a restructuring of Spider-Man’s characteristics, as he strives over difficulties all alone. The film explores Peter’s journey in a world that has forgotten him, forcing him to redefine his identity and purpose as both a hero and a person.
Release Date
Spider-Man: Brand New Day is set to release in theatres on July 31, 2026.
